The Toyota Motor Corporation is a Japanese automotive manufacturing company that also owns the Lexus luxury brand. As one of the best-selling marques worldwide and the largest company in all of Japan, Toyota is best known for its incredibly popular crossover SUV lineup (including the RAV4 and the Highlander), its dependable and affordable sedans (such as the Corolla and Camry), and its early and continued exploration of alternative fuel vehicles, including hydrogen fuel cell vehicles (the Mirai), hybrids (the Prius), and EVs (the upcoming bZ4X).
The history of Toyota began with Toyota Industries, which was founded in 1926 as a machine manufacturer (firstly of textile looms). After the company’s first vehicle (the Toyota A1 prototype) was completed in 1935, the Toyota Motor Corporation was created as a spinoff/subsidiary in 1937 to focus entirely on automobile production. The company’s early growth was also helped by the Japanese government’s decision to prevent the import of Ford and GM cars into Japan, lessening competition.
Featured Vehicle: Tundra
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All Toyota Vehicles:
Corolla: A compact sedan as one of the best-selling cars in the world
Camry: A dependable and safe midsize sedan
Avalon: A full-size sedan with near-luxury styling and features
Mirai: Toyota’s hydrogen-powered alternative fuel source vehicle
86: An affordable sports car sized and priced under the Supra
Supra: A sports car with a legacy of racing and high-performance feats
C-HR: A stylish subcompact SUV that was initially designed as a Scion
Venza: A compact SUV that comes as a standard hybrid model
RAV4: A compact SUV that’s often the top-rated and best-selling crossover in the U.S.
Highlander: A reliable and safe three-row midsize SUV
4Runner: A large and in charge boxy off-road midsize SUV
Sequoia: A giant full-size SUV known for its power and space
Sienna: Toyota’s premier minivan that now is a standard hybrid model
Tacoma: A midsize pickup truck with more mobility but less power than the Tundra
Recently Discontinued Vehicles
Land Cruiser: A luxury, off-road, full-size SUV
Yaris: A class of subcompact cars that were the smallest vehicles offered by Toyota
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- Technology: What Technology Does the 2023 Toyota bZ4X Feature?