BMW Still Wins Out as the Best Luxury Car Brand According to Consumers
At one point in time, BMW was the best luxury car brand. So much so, that the brand became a status symbol. Basically, if you wanted people to think you were someone, you drove a BMW. However, times change, and there's a lot of new players in the luxury car segment. Take Genesis for example. The brand has quietly been sneaking up on BMW, Mercedes-Benz, Audi, and Lexus. With so much choice in the marketplace, it's time to figure out if consumers still prefer the old ways, or if attitudes have shifted.