Tesla sales aren’t so hot right now. Between market competition, CEO Elon Musk’s impact on the automaker, and the in-progress update of the popular Model Y, 2025 isn’t a banner year for the brand. It is, however, a good time for Tesla-powered homes. 

Tesla vehicle sales are in a slump, but that hasn’t turned off buyers from a Houston community of Tesla-powered homes

Tesla’s first-quarter sales are some of the lowest the company has seen since 2022. Sales are down nearly 9% year-over-year, highlighting bad times for the EV brand. In some cases, Tesla has started offering massive discounts on its unsold stock of vehicles. The Tesla Cybertruck Foundation Series, for instance, has been discounted to up to $12,000 to shift unsold trucks. But the poor vehicle sales performance hasn’t stopped buyers from turning their attention to one of Tesla’s products: neighborhoods.

According to Realtor.com, a small community of 11 homes has attracted “a rush of interest.” Specifically, the homes are Tesla-powered. The roofs are lined with Tesla’s six-figure, power-generating tiles. Powerwall battery systems are present in every home. Moreover, Tesla home EV chargers are present in every house in the development. The result? The powered-by-Tesla homes promise “uninterrupted power.”

Jaime Fallon, a Houston-based broker, touted the Tesla-powered nature of the homes for the fervent interest in the homes. “Who cares who is in office when you don’t have power?” It’s true; she really said that. “Houston has had a huge issue with electricity because we’re not on the national grid. So when we lose power, we’re out for five days.” 

I can personally attest to that much. Hook ‘em. In all seriousness, buyers interested in something like the Utopia Homes-built houses will need to pay to play. Some of the smaller examples of the Tesla-powered homes have a sales price of $524,000. That’s $179,900 more than Houston’s median home price of $365,000. For the buyers with their hearts set on more space, the larger homes approach the $550,000 mark.

Still, higher-than-median prices haven’t deterred buyers. Of the 11 available in the Houston community, only four remain unsold. Fallon believes the technology represents a unique opportunity for Texas. “I think there is a mindset shift happening,” Fallon said. We’ll just have to wait and see. But in the meantime, it looks like interest in Tesla-powered homes is far more intense than that of Tesla’s current vehicle sales.