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2021 Aston Martin DBX with roof-mounted bicycle

2021 Aston Martin DBX SUV On-Track for Release This Year

The new 2021 Aston Martin DBX, the first SUV for the British brand, was planned to roll out this year slowly. But the global COVID-19 variable has had a negative financial impact on many manufacturers worldwide. Resultantly, manufacturers are delaying new product reveals. Aston Martin is no different. It also has taken a hit to the bottom line. …
2021 Aston Martin DBX | AM

Is the Aston Martin DBX Worthy of the Name?

As the SUV market grows, many high-end automakers are expanding their portfolios to keep up. Rolls-Royce and Lamborghini launched their first SUVs, the Cullinan and Urus. Porsche beat them both with the Cayenne, though, while Land Rover and Mercedes have been in the luxury SUV business for decades. But while some dismiss these expensive SUVs …
A red 2021 Aston Martin DBX SUV parked in a mountain setting.

The DBX Might Not Be Enough to Save Aston Martin

For the most part, we still associate Aston Martin with high-performance and exclusivity. But now, the Aston Martin has become synonymous with losses. Even before the pandemic, Aston Martin wasn’t in the best position to make record profits. For 2020, the British automaker’s saving grace was supposed to be the DBX, its first-ever SUV. But even the DBX might not …
2020 Aston Martin DBX SUV | Aston Martin-0

Aston Martin’s Grim Outlook Depends On 2020 DBX SUV

For Aston Martin 2019 was not kind. While we wait for the arrival of the DBX SUV Aston’s grim annual profit was cut in half in 2019. Now it says it’s “reviewing planning for 2020” while it is in talks with investors looking for potential equity investment. Canadian billionaire and Formula One team owner Lawrence …