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If you haven’t heard of the 2021 Toyota RAV4 Prime, then we recommend you check it out. The all-new hybrid from Toyota hits all the right marks. It gets incredible mileage, comes with some very enticing tax incentives, is AWD, looks and rides like a dream, and it offers plenty of tech. In fact, it seems like new updates are arriving daily.

That’s why it’s no surprise that Kelley Blue Book is offering new insight into the 2021 Toyota RAV4 Prime. The review site has finally gotten its hands on a RAV4 Prime, and here’s what they had to say.

Did Toyota miscalculate?

Prepare yourself, because this might be a little shocking. Toyota lied. And it was to its detriment, not yours.

It’s rare for an automaker to undersell ifself, which is why this is so surprising. Typically, it’s the opposite. Yet Toyota seems to be downplaying the RAV4 Prime’s battery, which is bigger and more powerful than any other hybrid on the market. 

Toyota claims that the 2021 RAV4 Prime’s battery can get you 42 miles on one charge. Kelley Blue Book put that to the test and found that information wasn’t quite accurate. The 2021 Toyota RAV4 Prime they test drove actually got 46 miles. 

It might only be four extra miles, but if you’re out of gas, and relying on your battery, those four miles will make all the difference. If your curious, the EPA ranks the Toyota RAV4 Prime at 94 MPGe.

Did someone say tax credit?

That’s right, there’s a tax credit for owners who purchase the 2021 Toyota RAV4 Prime. It’s not a few measly dollars, either. So how much is the tax incentive worth? It’s $7,500.

To sweeten the deal, some owners might be eligible for High Occupancy Lane (HOV) access. Some local governments might be offering incentives as well, so be sure to check out what’s offered in your area.

That’s not the only great thing about the RAV4 Prime. According to Kelley Blue Book,

“Its returned 4-cylinder engine combined with a more powerful lithium-ion battery pack and three motors (two on the front axle and one in the rear) makes AWD standard. Total system output is 302 horsepower, making the Prime that most powerful and quickest (0-60 mph in 5.7 seconds) of all the RAV4 models.”

Toyota is also adding in some great tech options as a way to build up interest in the 2012 RAV4 Prime. An 8-inch touch screen is offered standard, but if you purchase the XSE trim, you can opt-in for a 9-inch screen.

There is also a new head-up display to help keep your eyes on the road. Other options include dynamic navigation, heated rear seats, a panoramic moonroof, destination assist, all-around view camera, rear-view mirror camera, adaptive headlights, rain-sensing wipers, a heated steering wheel, and 6.6 kW enhanced charger.

Forget leather seats, it’s not an option

If you love leather seats, you’re not alone. There’s something about that smell that is slightly intoxicating. That’s one scent you won’t be smelling in the 2021 Toyota RAV4 Prime, however. Toyota isn’t offering it.

Something else that might turn consumers away is the price. The RAV4 Prime starts at $38,100. That’s not terribly high, but it’s still a little pricey for many consumers who’re currently out of a job.

The other problem with the 2021 RAV4 Prime is the lackluster off-road capabilities. Considering that the majority of consumers looking at a RAV4 do so for its off-road capabilities, that might be a problem.

Most off-roaders aren’t interested at hybrids, or at least not yet, however. That being said, Toyota might be counting on growing families to purchase the 2021 RAV4 Prime.


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