mahindra
Mahindra & Mahindra is an Indian multinational automotive manufacturing division of Mahindra Tractors, the largest tractors manufacturer globally. Mahindra belongs to the Mahindra Group conglomerate.
The corporation was founded in 1945 as a steel trading company named Mahindra & Muhammed. After changing the name to Mahindra & Mahindra in 1948, the company began manufacturing multi-utility vehicles (MUVs) under the license of Willys Jeep for the Indian market, followed by light commercial vehicles and tractors.
Since the 2000s, Mahindra & Mahindra have made moves to grow the company on a global scale by entering into new international markets in North America, South America, Europe, Australia, and Africa. Additionally, the company has begun manufacturing vehicles for new markets and audiences to expand its influence and elasticity, including motorcycles, electric vehicles (EVs), and special purpose vehicles.
Featured Vehicle: Thar
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All Mahindra Vehicles:
Cars:
Alfa: A three-wheel passenger vehicle, also available as an EV
E-Verito: An all-electric version of the Verito
Treo: A lineup of all-electric mini, three-wheel passenger and commercial vehicles
SUVs and Minivans:
XUV (300, 500, 700): A lineup of subcompact and compact SUV models
Thar: An off-road SUV that’s nearly identical to the Jeep Wrangler
Roxor: A utility vehicle variant of the Thar
Scorpio: A midsize SUV and the first Mahindra model to be sold globally
Bolero: A seven- to nine-seat SUV model along with a lineup of spin-offs
Alturas: A rebadged SsangYong Rexton full-size SUV
Marazzo: A compact multi-purpose vehicle (MPV)
Supro: A lineup of cargo and passenger vans
Trucks:
Bolero Pik-Up: A pickup truck version of the Bolero
Bolero Maxitruck Plus: A pickup truck version of the Bolero with superior range and payload capacity
Bolero Camper: A double-cab pickup truck version of the Bolero
Recently Discontinued Vehicles
NuvoSport: A sporty subcompact SUV
Verito: A rebadged Dacia Logan compact MPV
Verito Vibe: A subcompact notchback version of the Verito
Xylo: A compact MPV/wagon
Consumer Research:
- Comfort: The Mahindra Roxor Was Too Much Like a Brand-New Willys Jeep
- EVs: Pininfarina Battista Is a 1,900 Horsepower Hypercar Tribute to Founder
- Performance: The Mahindra Thar Is the Compact Indian Wrangler We’ll Never Get
- Reliability: Mahindra’s New Utility Tractors Are Ready to Go to Work
- Safety: Mahindra Might Make the Best Tractors But Can the Mahindra Thar Hang With a Real Jeep Wrangler?