The beginning of 2020 was, well, for lack of better words, rough. For individuals, for families, for businesses, and even for car manufacturers. All around, the sale of a lot of new cars wasn’t as great as it was anticipated to be. Car dealerships were hurting, and the automotive industry looked abysmal, that was, until a few months ago. All of a sudden, sales started rising again, and according to BMW, their sales bounced back even better than they had hoped.
The BMW Group brand owns several other name brands within its group. In fact, if you check out its website, you will also find that the same company owns several other popular manufacturers. This means many of the combined sales figures total pretty high because they take into consideration information and data from the other manufacturers. Those manufacturers include Mini and Rolls-Royce as well, and the combined stats for Quarter 3 are pretty impressive.
Better than we hoped
BMW Group didn’t just bounce back; they came back stronger, living up to their goal of increased sales for this year over last year. In this year’s third quarter, BMW Group sold 9.8 percent cars than the same quarter the previous year, giving the company a big leg-up. This was due in part to the release of some newer models like the 2 Series Gran Coupé. The incredible comeback was a big deal considering that deliveries for the first two quarters were astronomically low due to the COVID-19 outbreak.
BMW Group pulls through
While we could look at the numbers provided by BMW Group for Mini and Rolls-Royce, the individual numbers for just BMW-branded cars are still pretty impressive. In the third quarter alone, as many as 585,336 BMW-brand cars were sold, which is pretty incredible considering many areas of the world are still quarantining or economically recovering from major shut-downs.
Amongst all of the chaos this year, it is good to see big car manufacturers like BMW bouncing back. Regardless of your opinion of the company and its cars, it shows a great deal of resiliency in the economy, where people don’t necessarily need to be buying brand new cars but they are able and willing to.