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Ferraris are synonymous with sleek designs, roaring engines, and vibrant colors. However, one color is particularly popular among Ferrari vehicles: red. It’s estimated that over 85% of Ferraris are painted red. But have you ever wondered why this is the case? From the origins of Ferrari’s racing heritage to the cultural significance of the color red, we’ll delve into the fascinating world of Ferrari and its relationship with this fiery hue.

Why are Ferraris red?

Ferrari SF90 Stradale
Ferrari SF90 Stradale | Martyn Lucy, Getty Images

Ferraris are often associated with red, which is no coincidence. In fact, the reason why Ferraris are red can be traced back to the company’s early days in racing. Enzo Ferrari, the founder of Ferrari, painted his race cars in the bright red shade used by the national racing team of Italy, known as the “Rosso Corsa” or “racing red.”

This decision proved to be winning, as Ferrari’s red race cars quickly became synonymous with speed, power, and prestige. Today, the tradition of painting Ferraris in red continues, and the color has become an iconic symbol of the brand’s racing heritage and luxurious reputation. While other colors are available, red remains the most popular choice among Ferrari buyers and enthusiasts.

Can you buy a non-red Ferrari?

Ferrari F12 black
Ferrari F12 Berlinetta | Martyn Lucy, Getty Images

Although red is the classic Ferrari color, the automaker offers various vehicle color options. Ferrari offers over 40 different colors, including classic shades like silver, black, and more unconventional choices like blue and yellow. While red remains the most popular color choice among Ferrari buyers, the company recognizes that individual tastes and preferences vary.

Ferrari also offers a range of customizable options, allowing customers to create a truly unique look for their vehicle. In addition, customers can personalize their Ferrari to their specifications, from exterior colors to interior upholstery. So if you’re in the market for a Ferrari and red isn’t your color of choice, fear not – there are plenty of other options.

Why can’t Ferraris be painted pink?

The Ferrari F12 is an amazing grand tourer
2016 Ferrari F12 | Braden Carlson, MotorBiscuit

While Ferrari offers a wide range of color options for its vehicles, there are specific colors that the company does not provide, and pink is one of them. This is because pink is not a color that is traditional with high-performance sports cars like Ferraris. The company takes great pride in its racing heritage and luxurious reputation, and it aims to maintain a certain level of prestige and exclusivity.

Furthermore, Ferrari has strict standards regarding the quality and durability of its paint finishes. Certain colors, including pink, may not meet these standards or be more challenging to maintain over time. Ultimately, it may be possible to paint a Ferrari pink through aftermarket modifications. However, it is not a color that is officially sanctioned by the company.

Has Ferrari ever made a car that isn’t red?

In conclusion, the reason why most Ferraris are red is deeply rooted in the brand’s history and racing heritage. Enzo Ferrari’s decision to paint his race cars in the iconic “Rosso Corsa” shade of red set a precedent that continues to this day. While red remains the most popular color choice among Ferrari buyers, the company offers various colors to suit individual tastes.

However, there are specific colors that Ferrari does not offer, such as pink, due to their lack of association with high-performance sports cars and the company’s commitment to maintaining its reputation for prestige and exclusivity. Regardless of color, owning a Ferrari symbolizes luxury, style, and unparalleled performance.


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