Is the E-Tourneo Courier Ford’s Next Electric SUV?
The 2024 E-Tourneo Courier is Ford’s newest EV SUV. It calls it a “Multi-Activity Vehicle” because it is more like a mashup of a minivan and an SUV. It follows Ford’s EV SUV push following the release of the E-Transit Courier and Explorer EV. What the three have in common besides the obvious is that, at least for now, none are available in the U.S.
Is the E-Tourneo Courier a van or an SUV?
Yes, the E-Tourneo Courier is for Europe-only distribution. Its big marketing push will be around its versatility. Ford says it satisfies wonders wanting to “combine SUV-inspired style, spacious practicality, and city-friendly maneuverability.”
To most of us in the U.S., the E-Tourneo Courier is more like an electric van and less like an SUV. In fact, that’s what it is from, the E-Transit van, debuting in April. It’s an E-Transit van with windows the automaker calls an SUV. Sort of like the four-door sedans with sloping roofs carmakers, these days, like to call “coupes.”
How much cargo space does the E-Tourneo Courier have?
Part of the way it accomplishes this is by its squared-off architecture. Ford touts the E-Tourneo Courier body offering 44% more cargo space than the gas-powered Tourneo van it replaces. Cargo space expands with the elimination of the larger gas engines of the past. By U.S. standards, the E-Tourneo Courier is relatively small, along the lines of a Honda Element.
The rear bench seat features a 60-40 split back to handle longer items. And there’s still additional space with a convenient frunk. The dash features a generous-for-its-size 12-inch touchscreen.
How much power does the E-Tourneo Courier have?
Power is from a 100 kW electric motor, with 134 hp. Charging from 10% to 80% takes less than 35 minutes. As of now, Ford has not revealed the E-Tourneo Courier’s range. It will also come in a gas-powered version. A one-liter three-cylinder EcoBoost engine with 134 hp will come as a hybrid, with 11kW AC and 100 kW DC charging.
Ford has seen tremendous interest in its small pickup the Maverick. Its size and hybrid powertrain have made it a hit, catching Ram and Chevrolet off-guard. Could a U.S. E-Tourneo Courier see the same type of acceptance from the minivan and SUV crowd? We think so, which is why we’re puzzled the van/SUV isn’t headed to our shores.
Will a small van sell in the U.S.?
There really are no small minivans, let alone electric versions, so buyers wanting something smaller flock to Toyota Rav4s and Honda HR-Vs. Ford’s EcoSport and Bronco Sport satisfy the small SUV segment for the Dearborn manufacturer here. But the boxier proportions and taller upper put it visually into a different segment than either the Bronco Sport or EcoSport.
So it stands a chance of creating its own new segment. The Maverick pickup sold almost 75,000 trucks last year and is on track to beat that number in 2023. We’re not saying an E-Tourneo Courier would do similar numbers, but Ford must be at least considering that the same fortune might befall a small minivan here.