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Jeep is known for producing capable SUV models. The American brand makes several popular vehicles, but one model stands out in its portfolio. The Wrangler is synonymous with the Jeep name and is easily one of its most sought-after nameplates ever. Surprisingly, it isn’t the best-selling Jeep on the market.

America’s favorite Jeep is actually the Grand Cherokee

Brown Jeep Grand Cherokee midsize SUV is parked outdoors.
The 2023 Jeep Grand Cherokee | Jeep

The Wrangler is one of the most beloved Jeep SUV models of all time. That being said, there are even more popular Jeep models based on current sales numbers. As of early July, the Jeep Grand Cherokee midsize SUV has been outselling the Jeep Wrangler by no small margin. This is surprising for a number of reasons.

Jeep’s Wrangler model is one of its most hyped vehicles. With a starting price around $7K lower than the starting price of the Grand Cherokee, it’s hard to imagine it being outsold by the midsize SUV.

What do these sales numbers mean? The fact that the Grand Cherokee is outselling a smaller, more affordable SUV, like the Wrangler, says a lot about the interests and priorities of the average consumer. Additionally, midsize SUVs are rapidly becoming more popular as drivers search for new vehicles that provide the most value for the money. The Grand Cherokee can seat up to seven passengers. Jeep also produces a larger midsize SUV, the Grand Cherokee L.

Why do buyers love the Jeep Grand Cherokee?

The most popular Jeep SUV is actually the Grand Cherokee, not the iconic Wrangler.
A 2023 Jeep Grand Cherokee Overland | Jeep
Base Engine 3.6-Liter Pentastar V6
Power Output 293 Horsepower/260 LB-FT Torque
MPG19 City/26 Highway
2023 Jeep Grand Cherokee midsize SUV specifications.

Jeep’s midsize SUV uses a mighty V6 engine. It has a great power output for its size and decent fuel economy. The model Jeep fans prefer over the Wrangler has a 23.0-gallon tank. It can travel for roughly 517 miles on a full tank of gas, which isn’t too shabby for such a large and powerful vehicle.

2023 Jeep Grand Cherokee Configurations Starting MSRP
Laredo X$42,630
Altitude $44,140
Altitude X $45,235
Limited $49,375
Overland $60,590
Summit $63,955
Summit Reserve $70,435
2023 Jeep Grand Cherokee configurations.

The 2023 Jeep SUV comes in eight trims. Part of the reason why the midsize SUV is so popular is because of its many configuration options. It has a smooth ride quality, great off-roading prowess, and a snazzy cabin.

The Grand Cherokee’s performance sets it apart from many of its rivals. Overall, it’s a major competitor in its segment, but there are better midsize SUVs for the money in the eyes of some consumers.

Is the Jeep Wrangler hype fizzling out?

The Jeep Wrangler remains one of the best-selling vehicles of 2023. Furthermore, as of July, it has been outselling models like the Subaru Outback, Mazda CX-5, Chevrolet Malibu, Subaru Crosstrek, Hyundai Elantra, and other popular vehicles.

America still loves the Jeep Wrangler, but it isn’t drivers’ favorite Jeep. Other Jeep SUVs are rising in popularity. The Grand Cherokee is getting better with time. Does it get the credit that it deserves within the industry?


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