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An underdog is stirring up the world of SUVs. The Kia Sportage, long overshadowed by its big brother, the Kia Telluride, is having its moment in the spotlight. So far this year, the Sportage has sold a whopping 12,000 more units than the Telluride and shows no signs of slowing down. In fact, this year’s sales keep going up. So, why is this happening? Well, the answer might be a lot simpler than you think. Here’s a hint: it’s all about the price.

Affordability concerns of the Kia Sportage and Telluride

First, let’s discuss the Kia Sportage’s price, with a starting MSRP of $26,290. The Sportage offers an impressive mix of style, performance, and features, all with a price tag that won’t break the bank. It’s the perfect entry point for Kia SUV shoppers who want to experience the brand’s signature blend of innovation, comfort, and fun, without stretching their wallets to the breaking point.

While the Kia Telluride is undeniably luxurious, with its imposing size, luxurious interior, and premium features, its higher price tag ($35,990) may turn some shoppers away. This is where the Sportage swoops in, offering much of the same Kia charm but in a more compact, affordable package.

The 2023 Kia Sportage redesign

However, there’s more to this story than price alone. The 2023 Kia Sportage has undergone a stunning transformation, making it even more irresistible to buyers. Its freshly redesigned exterior has an eye-catching contemporary appeal. Sharp lines, a bold new grille, and sporty features exude an air of youthful exuberance that is hard to resist.

Inside, the Sportage’s cabin has also been spruced up. Expect top-tier materials, comfortable seating, and an impressively intuitive infotainment system. Plus, with ample cargo space, the Sportage is ready to carry your life’s adventures, whether it’s a day at the beach or a cross-country road trip.

The drive and safety of the Sportage

Let’s also not forget about the driving experience. The 2023 Kia Sportage promises a balanced ride with competent handling and a slew of safety features that would give any parent peace of mind. From forward collision warning to blind spot monitoring, the Sportage will keep you and your loved ones safe on the road.

The underdog becomes the hero

As you can see, the Kia Sportage’s impressive sales growth, according to GoodCarBadCar, isn’t just some fluke; it’s a testament to Kia’s ability to package a bounty of features, a thrilling design, and a pleasurable driving experience in an affordable package.

In the end, while the Telluride continues to cater to those craving a touch of luxury, the Sportage stands out for buyers who want a capable, stylish SUV without breaking the bank. So, if you’re an SUV shopper ready to dive into the world of Kia, the Sportage might be your golden ticket.

Remember, everyone loves an underdog story, and in the world of SUVs, the Kia Sportage is writing a thrilling one, proving that quality and affordability can indeed go hand in hand.

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