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Darn it, prices are going up again! But that shouldn’t be a surprise with the Ford Bronco. Supply limitations and unprecedented demand have caused prices to skyrocket. But at least you get a little break with the 2024 Ford Bronco because it only has small price increases. 

How much does the 2024 Ford Bronco cost? 

The 2024 Ford Bronco off-roading in the dirt
2024 Ford Bronco | Ford

The 2024 Ford Bronco Big Bend starts with an MSRP of $39,130. The $1,895 destination fee brings the starting price up to $41,025. The top-spec Raptor trim takes the price up to $91,930 with the destination fee included. 

While the Bronco Raptor got a $560 price increase this time around, the rest of the trim levels either stuck with the same price tag or received a $200 increase. 

In August, prices were increased by $0 to $2,000 depending on the trim level. Prices also increased at the tail end of 2023 Bronco production. 

The 2023 Bronco Base model has an MSRP of $34,890. The $1,595 destination fee brings the starting price to $36,485. 

So, the price for the entry-level Bronco increased by $4,540 year-over-year. Also, the destination fee went up by $300. 

What’s new for the 2024 Bronco? 

The 2024 Ford Bronco is primarily a carryover model with minor changes to note. The Base model was dropped, so the Big Bend is the new entry-level option, making the $4,000 price increase sting less. 

A 12.0-inch infotainment screen is now standard across the lineup. The Badlands model gains a heavy-duty bumper and the Everglades model is slated to return. 

The Bronco Raptor has an exclusive Code Orange package for $2,495 with vibrant interior and exterior accents, including orange tow hooks and beadlock tire rings. 

Other new colors include Metallic Velocity Blue and Shelter Green. Plus, body-colored fender flairs are available. 

The Bronco has the same standard turbocharged 2.3-liter four-cylinder engine with 300 hp and 325 lb-ft of torque. Upgrade to the turbocharged 2.7-liter V6 for 330 hp and 415 lb-ft of torque. 

With the Bronco Raptor, you get a turbocharged 3.0-liter V6 engine with 418 hp and 440 lb-ft of torque.