Skip to main content

The most popular SUV is back for another year. The Toyota RAV4 should continue its winning streak thanks to a few noteworthy upgrades. See what’s new with the 2024 Toyota RAV4 and how much it costs. 

What’s new for the 2024 Toyota RAV4? 

The 2024 Toyota RAV4 off-roading
2024 Toyota RAV4 | Toyota

The 2024 Toyota RAV4 is part of the fifth generation that was launched back in 2019. It has had a few minor updates since then, but no mid-cycle refresh. 

While the RAV4, may be showing its age, it doesn’t matter. It’s still the most popular SUV and Toyota can afford to push back its redesign. Plus, it kept things spicy with a few tech upgrades. 

For example, the infotainment system fully adopted the latest generation of Toyota Audio Multimedia system. So, you can control it with voice commands for the navigation system and more. 

It also features wireless Apple CarPlay/Android Auto, Toyota’s intelligent assistant, and dual Bluetooth connectivity. 

Every model with AWD is a little more capable now with standard Trail Mode. The system has a virtual limited slip differential and can send power to each wheel as needed. 

The Woodland Edition flexes a new two-tone paint combo and a standard 1 ¼-inch activity mount. The new available Weather package includes a leather-trimmed steering wheel, rain-sensing wipers, and heated front seats. 

The 2024 Toyota RAV4 starts at $28,675. The 2023 model starts at $28,275. So this is a year-over-year MSRP increase of $400. 

Also, the $1,350 destination fee brings the starting price up to $30,025. The destination fee didn’t increase after 2023. The top-spec TRD Off-Road model takes the price up to $39,645 with the destination fee included. 

It still uses the same 2.5-liter four-cylinder engine with 203 hp and 184 lb-ft of torque. It can accelerate from 0 to 60 mph in about 9.1 seconds. It can tow up to 3,500 lbs. It gets an EPA-estimated 28 mpg in the city and up to 35 mpg on the highway. 

The RAV4 Hybrid starts at $33,075 with the destination fee included. It pairs the same engine with two electric motors to generate 219 hp and 163 lb-ft of torque. 

It can accelerate from 0 to 60 mph in about 7.3 seconds. It gets an EPA-estimated 41 mpg in the city and up to 38 mpg on the highway. 

But this version of the RAV4 might not stick around for long. Rumors suggest that the 2025 model will have mid-cycle updates, so stay tuned.