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Resale value is a huge factor when consumers hit dealer lots looking for a new vehicle to purchase. One of the scariest things that can happen after buying a car is realizing that the expensive car you just bought is hardly worth anything after driving it off the lot. Because starting prices tend to range a bit higher for luxury car brands, depreciation is an especially important factor to consider when this vehicle class is on your radar. It should come as no surprise then, that the worst brands for resale value are these 5 luxury marques.

Jaguar cars, like this F-PACE, experience terrible resale value.
2022 Jaguar F-PACE | Jaguar

5. Cadillac depreciation hits hard

The 5th worst luxury vehicle brand in resale value retention is the American luxury automotive giant, Cadillac. While Cadillac does make quality vehicles, they lose their value quicker than most brands in its class. The average Cadillac vehicle is only worth around 74.83% of its initial value after three years of ownership. The Cadillac Escalade is the worst of the bunch, only retaining an average of 74.79% of its initial sale value.

4. Infiniti cars have surprisingly terrible resale value

Infiniti is the luxury division of Nissan. Much like Lexus is to Toyota, the two brands share a lot of technology. That makes Infiniti’s terrible resale value a surprise. Nissans are generally reliable, and do well to hold value for the first three years. However, Infiniti is the fourth worst luxury vehicle brand when it comes to value retention over the first three years of ownership. Infiniti vehicles typically hold around 74.76% of their initial value over the first three years of ownership. The worst vehicle for value retention in the Infiniti lineup? The Infiniti QX80, which only holds around 61.56% of its sale value after three years.

3. Land Rover models are fan favorites with lackluster resale value

Land Rover makes excellent vehicles, but their cost to own over the long term and their maintenance schedule can be brutal for their buyers. Sadly, this high cost of ownership doesn’t translate to a high resale value. If you own a Land Rover, you can expect to only get around 71.65% of your original investment back upon resale after three years of ownership.  The worst Land Rover model for resale value is the Land Rover Range Rover, which only holds on to around 63.50% of its original value three years after it is purchased new. That said, Land Rover in general holds a terrible record of depreciation, no matter which model you grab.

2. Mercedes-Benz depreciation can cost you

2022 Mercedes-Benz EQS front view
2022 Mercedes-Benz EQS | Joe Santos, MotorBiscuit

This historical German luxury giant produces incredible cars. Unfortunately, however, those vehicles do not seem to hold their value very well past their initial purchase. Mercedes owners can expect around 67.62% of their original value back if they resell after three years of ownership. Sadly, the record-setting vehicle in this CarEdge resale value study is the Mercedes-Benz GLS-Class. After a three-year ownership, it holds roughly 52.58% of its initial value in the used market. That’s rough, especially considering the generally high resale of modern SUVs.

1. Jaguar cars experience the worst resale values

For many consumers, it is no surprise that Jaguar has worst resale value as a brand overall. Jaguar does make excellent cars, but they lose their value incredibly quickly. After three years, the resale value average is only 63.61% of the original purchase price. The worst vehicle in the Jaguar lineup when it comes to resale value retention is the Jaguar F-Type. It only retains around 61.80% of its original value after three years of ownership. However, the model is now dead, so that tide may turn in the next few years.

Depreciation is a part of car ownership, but these luxury brands are tough to take

No matter what car you buy, you’re going to lose some money on the resale value. However, these five luxury brands put a bigger hurt on your finances if you’re quick to turn around your cars. Our recommendation is to lease from these brands rather than buy, and avoid the worry of depreciation altogether.


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