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Toyota may produce some of the most popular SUVs in the industry, but not every nameplate is a winner. Some models have sold well but just don’t fit in the brand’s portfolio as it evolves and adapts to the times. In recent years, Toyota axed two SUV nameplates that have been effectively replaced by models that provide more value for the money.

Say goodbye to the Toyota C-HR

A white 2022 Toyota C-HR subcompact SUV is parked.
The 2022 Toyota C-HR | Toyota

The Toyota C-HR is a peculiar subcompact SUV model. It struggled to compete in a segment dominated by competitors. The C-HR didn’t sell particularly well, and it didn’t stand out in its segment as much as some of its rivals.

You can’t get a new Toyota C-HR anymore, but many drivers and fans of the brand are just fine with Toyota’s remaining subcompact SUV offering. The Toyota Corolla Cross was recently introduced in 2022 in North America.

The Corolla Cross borrows credibility and authority from the historic Corolla nameplate, one of the best-selling small cars in the world. The Toyota Corolla is known for being affordable and providing incredible value over time. Toyota is scrapping the C-HR now that the Corolla Cross is in its lineup. The new subcompact SUV is more spacious, powerful, and more efficient than the C-HR.

Toyota’s latest subcompact SUV is already attracting attention from automotive enthusiasts and longtime fans of the brand. A hybrid version is in the works. The hybrid will be even more powerful and efficient while still maintaining affordability. Only four C-HR model years were produced. Toyota is able to safely put the C-HR in the past because it has a more competitive nameplate in the subcompact SUV segment.

The Toyota Land Cruiser is gone, but Toyota didn’t leave you hanging

Three Toyota Sequoia full-size SUVs are parked.
2023 Toyota Sequoia SUVs | Toyota

Before die-hard Land Cruiser fans storm the comments section, let’s establish that no full-size SUV can truly replace the Toyota Land Cruiser. It had a run that lasted over 60 years, and millions of fans were sad to see it go following the 2021 model year. The Land Cruiser experienced great success during its run, so why did the Japanese automaker abandon such an impactful nameplate?

Like many Toyota nameplates, the Land Cruiser became a relic of the past that couldn’t adapt to the times. Its off-roading prowess is undeniable, but its affordability and fuel economy are huge issues. The 2021 Toyota Land Cruiser had an MSRP of $85,415. It gets just 15 miles per gallon combined.

The Toyota Sequoia has been around for over two decades. It, in no way, replaces the Land Cruiser, but it does soften the blow caused by the off-road SUV’s discontinuation. Sure, the Sequoia may not be built as tough, but it shares many of the characteristics that fans love about the Land Cruiser.

The 2023 Toyota Sequoia’s redesign makes it more appealing than ever before. The new Sequoia is more powerful than any Land Cruiser model and more efficient thanks to its hybrid powertrain system. praises its cabin quality.

The evolution of Toyota’s lineup

A red 2023 Toyota Sequoia full-size SUV is driving on the road.
The 2023 Toyota Sequoia | Toyota

Toyota is electrifying its lineup of vehicles. Some of its most popular nameplates now have hybrid options. It’s redesigning its more antiquated models and discontinuing some models completely.

Toyota’s lineup is evolving, and some nameplates will be left behind. Luckily, the brand still has a strong sense of what consumers are looking for.


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