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Hybrid vehicles are misunderstood by many drivers. Some consumers think that hybrid SUVs are too expensive to be practical and attainable. The reality is that there are several affordable hybrid SUVs on the market in 2023. There could be even more affordable hybrid SUVs on the horizon in 2024. One small hybrid SUV stands out among the pack when it comes to value. Many auto enthusiasts can guess exactly which model it is: the 2023 Kia Sportage Hybrid.

Small hybrid SUV with excellent value

A blue Kia Sportage Hybrid small hybrid SUV is driving on the road.
The Kia Sportage Hybrid | Kia

The 2023 Kia Sportage Hybrid is a South Korean small SUV that benefits from a recent redesign. It’s a cousin to the popular Hyundai Tucson and shares many of its better traits. That said, the two small SUVs have distinct exterior designs that make them unique. Furthermore, the Sportage’s starting price is more affordable than the Tucson’s, or any other segment rival for that matter.

Reasons why the 2023 Kia Sportage Hybrid provides great value

  1. Affordable starting price ($27,490).
  2. Great standard features.
  3. Excellent fuel economy (43 miles per gallon combined).

The main appeal of the Sportage Hybrid is its low starting price. It only costs $400 more than the gas Sportage. Such a small price difference between an internal combustion engine SUV and its hybrid counterpart is extremely rare.

Remote keyless entry, rear parking sensors, and Drive Mode Select are all standard on the 2023 Sportage Hybrid. Additionally, it comes with lane-keeping assist, Apple CarPlay/Android Auto, and heated rear glass. The small hybrid SUV’s gas mileage is exceptional as well.

2023 Kia Sportage Hybrid vs. rivals: Price, fuel economy, performance

A white Kia Sportage Hybrid is driving on the road.
The Kia Sportage Hybrid | Kia
Small Hybrid SUVStarting MSRP
Kia Sportage Hybrid $27,490
Toyota RAV4 Hybrid $31,475
Honda CR-V Hybrid $33,350
Hyundai Tucson Hybrid$32,325
small hybrid SUVs starting MSRP.

The Kia Sportage Hybrid is clearly the most affordable of its segment rivals. It also has better fuel efficiency than the RAV4 Hybrid, CR-V Hybrid, and Tucson Hybrid. That said, some of its rivals produce more power and come with better standard features.

So, the 2023 Sportage Hybrid isn’t the undisputed best in its segment, but its value proposition stands out. Between its affordable starting price, great standard features, and stellar fuel economy, it’s tough to beat. It comes in LX, EX, and SX-Prestige configurations. Drivers can opt for an upper trim level if the LX’s standard features are too barebones. The fully loaded 2023 Kia Sportage SX Prestige starts at just $36,390.

Is the 2023 Kia Sportage Hybrid worth the price?


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If you value affordability and fuel efficiency, the new Kia Sportage is certainly worth its price. The EX model starts at just $31,190 and adds features like a wireless phone charger, heated side view mirrors with LED turn signal indicators, and all-wheel drive.

Rivals like the Toyota RAV4 Hybrid may have a longer history of reliability and driver satisfaction, but the Sportage Hybrid is a fierce competitor. It could easily dethrone the best in its segment in both sales and popularity within the next few years. Is the Sportage Hybrid the best hybrid SUV of 2023 for the money?