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The Ford Bronco is one of those SUVs that never really goes out of style. When this sport utility vehicle first hit the market in 1966, it was developed as an off-road vehicle. A modern take on the Bronco is on the market again, offering some of the same charm. However, the 1970 Ford Bronco is still around on the secondhand market, bringing in quite a bit of cash.

How much is an old 1970 Ford Bronco worth?

1970 Ford Bronco sales | Bring a Trailer

Bring a Trailer is a popular website for selling vintage and classic cars online, including the 1970 Ford Bronco. Since 2018, the website has had 62 sales of 1970 Bronco SUVs. The lowest sale listed for that 2018 deal is $32,350, which has only increased in value over the past few years. A modified 1970 Bronco sold for $95,00 at the end of 2019, but this one did have a lot of work on it.

By the time 2021 rolled around, a Coyote-Powered 1970 Ford Bronco sold for $123,000 on the website. Another Coyote-Powered 1970 Ford Bronco sold for $240,000 at the end of 2022, the most expensive sale for the 1970 Bronco on Bring a Trailer. The Coyote engine seems to add extra value.

While not all of the sales on the platform go that high, many come in above $50,000 and under $100,000. Bring a Trailer has made it easier for people to sell vintage cars like this to an audience who has the money. That has sometimes driven the cost up simply because the market is there.

Hagerty values the 1970 Ford Bronco above $52,300

A 1970 Ford Bronco with a white roof
A 1970 Ford Bronco negative from the archive | Ford

Hagerty has long been an expert in classic and collector cars, like the 1970 Ford Bronco. It offers current and historical values to help estimate how much something is worth. Hagerty values a vintage Ford Bronco at $67,100 on average. It also lists some current values for vehicles that have sold recently. The value at Concours means it is one of the best options in the world with all of the right specs, coming in at $133,000.

Concours Condition$133,000
Excellent Condition$93,700
Good Condition$67,100
Fair Condition$52,300
1970 Ford Bronco values | Hagerty

An excellent condition Bronco might catch $93,700 from the right audience; Hagerty says this vehicle could win a small car show. Value goes down to $67,100 for a good example, something with a fresh paint job and running engine. Like a daily driver with a cracked windshield, a fair-condition Bronco still might fetch $52,300.

The right seller might pay more for a mint-condition Bronco

Some of the most recent sales for a 1970 Bronco at the end of January 2023 include one for $136,000. Another version reached $48,500, but the reserve was not met. Plenty of examples, up near $200,000, sold at the end of the year, but it seems sales are slowing in 2023.

At the end of the day, the Ford Bronco has held onto its value quite well for a 50-year-old vehicle. Two-door versions seem more popular with modern shoppers, especially those with the soft top option.

Bring a Trailer has five live auctions for 1970-era Broncos, ranging from $18,000 for a three-speed 1970 Bronco to $215,000 for a 1971 ICON. In other words, a 1970 Ford Bronco is still worth quite a bit of cash to the right buyer.


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