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Unlike the original Hummer, you won’t have to spend an outrageous sum of money on gas for the GMC Hummer EV. In the past, Hummer came with a hefty price tag upfront, along with massive after-purchase costs in upkeep and fuel economy. This all changes with the reinvention of the GMC Hummer EV, which you can now reserve for the low price of only $100. 

GMC divulged the reservation cost shortly after their initial press release announcing the Hummer EV’s October 20 reveal date.

The all-new Hummer, which GMC call’s “the world’s first all-electric supertruck,” is expected to arrive on dealer lots in Fall 2021. When shoppers go to put their deposit down to reserve the truck, they’ll be able to select their preferred trim level.

GMC dropped a bomb when they announced the rebirth of the Hummer. Subsequently, the brand has been releasing whispers of details over long periods of time, creating an enticing slow burn to spark intrigue in potential buyers. 

This begs the question, is GMC creating its own supply in demand with this marketing tactic, and is the vehicle worth the hype? Let’s dig into what we do know thus far about the GMC Hummer EV and the suspense surrounding its release. 

What we know about the GMC Hummer EV

Zoomed in photo of the grille of a pre-production GMC Hummer EV supertruck
The grille of the GMC Hummer EV | Photo via General Motors

The original Hummer was the poster child for gas-guzzling vehicles. Now, in an era that shames such frivolous uses of natural resources, GMC has flipped the script. This once infamous nameplate will now be known as a champion for the environment.

GMC has yet to release all the details pertaining to the Hummer EVs powertrain options. However, the manufacturer has divulged some statistics.

This EV supertruck delivers up to 1,000 hp and 11,500 lb-ft of torque, according to GM estimates. Astonishingly, this all-electric truck can rocket from 0-60 MPH in just three seconds.

The innovation doesn’t stop there. GMC also introduced Crab Mode with the Hummer EV. This driving mode allows drivers to utilize four-wheel steering to move the truck in a diagonal direction.

Additionally, the truck has four removable roof panels and a t-bar, allowing for an open-air driving experience.

The hype surrounding the new Hummer is real

GMC has been tight-lipped about specific details as it has teased the upcoming Hummer EV. Nevertheless, interest has skyrocketed as more information has come forth, especially with the truck’s full revealing looming ahead.

Ford utilized a similar marketing strategy to reveal the all-new Ford Bronco, which had staggering reservation numbers.

Only time will tell if car enthusiasts will have the same interest level in the all-new Hummer. After all, the Ford Bronco is a proven off-road SUV. Meanwhile, GMC’s all-electric supertruck is trekking unfamiliar terrain.

The uncloaking of the GMC Hummer EV on October 20 will shine a light on many of the answers to everyone’s questions. 

Should you put a reservation deposit down?

It’s entirely valid to appreciate the hype surrounding the all-new GMC Hummer EV. However, throwing money down on a completely unknown product may be a gamble.

Whether this all-electric supertruck is a gimmick or a pioneer is still out for debate, and buyers won’t get the answer to this quandary for quite some time. Many intrigued shoppers will have a severe case of ‘fear of missing out.’ However, there’s a lot to be gained from being patient.

Road tests and reviews are still quite a time away. Plus, there are inherent risks involved with buying an all-new model, especially one as groundbreaking as the Hummer EV. It’s undoubtedly tempting to place down just $100 to reserve what could be the next big thing in the automotive world. 

The GMC Hummer EV is on pace to be more than just a car release; it’s aiming to be an event, one that gearheads may just want to get in at on the ground floor. 


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