Why the Jeep Wrangler has the Best Resale Value

Sometimes you get your dream vehicle and keep it forever. But sometimes after a few years, you want to sell it for a new toy. That’s why it’s crucial to pick a project build like the Jeep Wrangler, with a high resale value to get your investment back. 

Why the Jeep Wrangler has the best resale value 

If you want to avoid the high rate of depreciation, buying a new or used Jeep Wrangler is a safe bet. According to iseecars.com, the Jeep Wrangler holds its value at a much better rate than any other option. 

2020 Jeep Wrangler parked on mountain top
2020 Jeep Wrangler JPP20 front | FCA

According to a study that began in 2014, the average depreciation rate of a vehicle over five years is 49.6%, but the four-door Jeep Wrangler only depreciated at a rate of 30%.

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Also, the two-door Jeep Wrangler had a 31.5% depreciation rate. This was better than the Toyota Tacoma, which depreciated at 32.5 and the Toyota 4Runner that depreciated at 35%.

The Jeep Wrangler is reliable 

Part of the reason why the Jeep Wrangler has such a high resale value is because it has proven itself as a dependable vehicle. It’s one of the longest-running options available, while rivals such as the Ford Bronco and Chevy Blazer were once discontinued. 

Also, the Jeep Wrangler is built tough. It’s made to handle extreme conditions both on and off the road. It won’t be damaged by significant snow accumulations. Its high ground clearance protects the undercarriage from standing water and other issues as well. 

By being able to stand up to harsh conditions, the Jeep Wrangler maintains its looks and capabilities well. Meanwhile, other vehicles may start to rust and break down, which accelerates the rate at which they lose value. 

Is the 2020 Jeep Wrangler reliable? 

Yes, the 2020 Jeep Wrangler is very reliable. The 2017, 2018, and 2019 Jeep Wranglers were all ranked as the SUV with the best resale value by Kelly Blue Book, and the 2020 Jeep Wrangler continues this tradition. 

2020 Jeep Wrangler Rubicon rear
2020 Jeep Wrangler Rubicon rear | Jeep

The 2020 Jeep Wrangler four-door is expected to have a resale value of 57.6% after five years, putting it ahead of the 2020 Toyota 4Runner. Part of why the 2020 Jeep Wrangler ranks so high is it’s proven itself when tested against the terrain. 

While off-roading, Kelly Blue Book found that the Jeep Wrangler was able to glide over obstacles with ease. They drove it in New Zealand, and it went through rushing water, mud, and more. So, we’re pretty jealous of that experience. 

Then the four-door Jeep Wrangler proved to be excellent on the pavement as well. The longer body provides more space than for gear and equipment compared to the two-door model. Also, the seats were praised for being comfortable. 

2019 Sema Jeep Wrangler Concept | FCA crawling over rocks
2019 SEMA Jeep Wrangler Concept | FCA

KBB also noted that they enjoyed the large infotainment center with its touchscreen and ability to connect to Apple CarPlay and Android Auto. As a capable SUV with enhanced performance and comfort, the loyal Jeep Wrangler fan base is still attracted to newer models. Still, older Jeeps hold their value, too, allowing people to purchase options that fit their needs and price ranges.