Volvo will be discontinuing its entry-level electric SUV, the EX30, launched in the U.S. market at the end of 2024. The news arrives weeks after Volvo recalled 40,000 units of the EX30, 189 from the U.S., for overheating battery packs that could lead to a fire.
Volvo joins the list of several manufacturers, such as Hyundai, Kia, Acura, and others, that have limited their EV offerings, likely as a result of shifting market dynamics and cost factors. The EX30, however, will continue to be sold in international markets.
In the U.S., Volvo dealers will have to place final orders for the EX30 and the Cross Country model by March 20, 2026. The brand will continue focusing on its other EV model, the EX90, as it prepares to launch the EX60 sometime this year. Reaffirming its commitment to the EV segment in the U.S., Volvo said in a statement to Motor1:
“Volvo Cars’ commitment to electrification and our customers remains unchanged. We look forward to continuing to bring exciting new electrified options to our customers in the US, including the all-new EX60 and the upgraded EX90.”
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Less than three weeks ago, Volvo recalled 40,000 units of the EX30 for overheating battery packs that increased the risk of fire. Affected owners were contacted and told by Volvo that they should avoid charging the battery over 70% until the battery packs are replaced in their cars. Motor1 reported that the company could be set back by $200 million to replace the battery packs. Volvo said in a statement:
Volvo’s Battery Troubles Emerge Before EX30 Model Phase-Out
“Volvo Cars has initiated a recall campaign to fix the cars affected by the battery overheating issue affecting certain model year 2024-2026 EX30 Single Motor Extended Range and Twin Motor Performance cars, for which it issued a safety notice to affected customers in December last year.
“Our investigations have identified that in very rare cases, the battery in the affected vehicles can overheat when charged to a high level. In a worst-case scenario this could lead to a fire starting in the battery.
“We will inspect and replace affected battery modules, free-of-charge, on all cars within the scope of the recall. We aim to fix all affected cars as soon as possible.
“To mitigate the safety risk in the meantime, we continue to ask all owners of affected cars to limit the maximum charge level of their car to 70 percent until their battery modules have been inspected and replaced.
“We are now contacting the owners of affected cars to inform them of this update and to advise them of the next steps.”
