Kelley Blue Book (KBB) is a reliable source to find research on new and used cars. This way, consumers can compare vehicles before purchasing. The car guide began in 1926 and has become one of the most trusted names in the automotive industry. The company gives insight into specifics, such as the best new AWD SUVs for towing more than 5,000 pounds, the best SUVs for tall people, and the roomiest cars. There are also used car reviews for the best and cheapest pickup trucks, SUVs, and more.

Kelley Blue Book is not limited to car reviews but deals with industry news as well, such as the current market of the car industry due to the chip shortage and when it is predicted to stabilize. There is also great information on what collision coverage is and the cheapest SUVs to maintain. While there are other guides out there, such as NADA, there are differences between the two. Many prefer KBB over them all or using a combination.