The Fiat automaker brand logo
Fiat logo | MARCO BERTORELLO/AFP via Getty Images

Fiat Automobiles S.p.A. is an Italian automotive manufacturer brand and division of Stellantis (formerly Fiat Chrysler Automobiles (FCA)). Fiat is primarily known in the modern era for its compact economy cars with unique Italian styling. Fiat is the largest automaker in Italy and was once the third-largest European automaker behind General Motors and Ford.

Fiat began as F.I.A.T. (Fabbrica Italiana di Automobili Torino). The company was founded in 1899 and opened its first plant in 1900 in Turin, Italy. After a few years of relative success and profits, Fiat began growing more rapidly with ventures including the mass production of Fiat taxis in Europe, creating a Fiat airplane engine, and the first Fiat model exported to the U.S. in 1908. By the 1920s, Fiat had 80% of the market share in Italy.

In 2014, Fiat merged with the Chrysler Group to create the Fiat Chrysler Automobiles multinational corporation. Now known as Stellantis since 2021, the group controls over a dozen automotive brands, including Alfa Romeo, Chrysler, Dodge, Jeep, Ram, and Maserati.

Featured Vehicle: 500X

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All Fiat Vehicles:

SUVs and Minivans:

500X: A stylish subcompact crossover SUV and the only Fiat model currently sold in the U.S.


Recently Discontinued Vehicles

124 Spider: A sleek and sporty affordable convertible

500: A two-door subcompact car with a historic nameplate

500e: An electric vehicle (EV) version of the 500

500L: A compact MPV/minivan build


Consumer Research:


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