Trucks & SUVs

Is This Urus 840 HP Widebody The First SUV Sports Car?

Could this be the first sports car-like SUV? Let’s be honest; the Porsche Cayenne or Jaguar E-Pace SUVs are, well, they’re SUVs. They’re bulky, big, and are more station wagon than sports cars. But their origins come from true sports car DNA. So does Lamborghini’s Urus SUV come from sports car heritage. But this widebody makeover from Florida’s 1016 Industries crosses the line back into sports car territory in both looks and performance. So, is it a sports car?

If 850 hp, a low, wide body hunkered on the ground defines a sports car, then 1016’s Urus conversion is one. It slaps a tune on the twin-turbo V8 to grab that 840 hp without a hitch. However, you can still get the flash without the extra horses.

The 840 hp Lamborghini Urus Suv has even more Wow! factor with the widebody kit

2020 1016- Industries Lamborghini Urus Widebody | 1016-4
2020 1016- Industries Lamborghini Urus Widebody | 1016

For the wow factor the 1016 body kit comes with the redesigned widebody pieces. The front is 87 mm wider, while the rear is an even 100 mm wider. You also get a choice of materials. There’s fiberglass, carbon-fiber, or forged carbon for your pleasure. You also get the option of finishes; gloss or satin.

If you’re longing for the widebody look but prone to smacking walls and barriers, each part is guaranteed to be painlessly replaceable. They’re engineered to fit exactly onto the Lambo’s flanks, lining up with all factory tabs and clips. 

The Urus widebody kit has two stages for different needs

2020 1016- Industries Lamborghini Urus Widebody | 1016-4
2020 1016- Industries Lamborghini Urus Widebody | 1016

In the power department, there are a number of upgrades depending on how fast you want to go, and how much you want to spend for all of that go. The Stage I package kicks things up to 780 hp. The 840 hp comes with the Stage II package. 

The proprietary Stage II ECU maintains the factory warranty while delivering on the 840 hp promise. The folks at 1016 claim quarter-mile times right at 11-seconds. They are also saying that only 50 of these widebody Urus SUVs will be produced. That should guarantee a certain amount of exclusivity for its owner. 

All of this glory can be yours for only $16,800–that’s the starting price for the widebody kit in fiberglass. Prices hike up from there as one can imagine. 

Lamborghini can’t keep up with demand in spite of the triple growth

2020 1016- Industries Lamborghini Urus Widebody | 1016-4
2020 1016- Industries Lamborghini Urus Widebody | 1016

The kit comes at a good time for the Urus, as demand can’t keep up with supplies. The size of the company has tripled since the Urus was first shown. Even with the stout $250,000 price tag, it is selling well. So well, in fact, that it has even prompted Ferrari-that swore never to do an SUV, into doing its own SUV. That will be called the Purosangue.

It’s a rivalry that started the day Enzo Ferrari told tractor-maker Ferruccio Lamborghini, “I’ll build the sports cars, you stick to building tractors.” Since then it has been a back and forth tugs between the two supercar builders. For fun sometimes ask a Ferrari owner what they think about Lambo, and vice-versa. It’s sure to entertain everyone within ear-shot. 

Once that fun is over then ask them if the 1016 Urus is the transformation of an SUV into a sports car.