Get a Good Deal on a New Car This Season By Choosing the Right Make and Model

Although you might be stressed out from all of your holiday shopping for the gifts that go under your tree, keep in mind that the holidays are also a great time to shop for the gift that goes on your driveway. Whether it be for yourself or someone else, it’s a great time to buy a new car, however, your savings can vary depending on your location as well as the car’s make and model.

A car’s negotiability can depend on where it’s located

The folks over at Your Auto Advocate, Zach and Ray Shefska, analyzed over 1.68 million vehicle listings in 11 of the largest metro areas across the nation and found out that a vehicle’s “negotiability,” or your ability to negotiate the price, is based largely on the availability of the vehicle in that specific region, how long the vehicle sits on a dealer’s lot, as well as the demand for that vehicle, also known as “market day’s supply.” By understanding this information, prospective buyers can know which cars that dealers are more likely to give a better deal on during this holiday season.

As an example, you’re more likely to get a better deal on an Audi in Chicago and if you’re in Houston, then you might want to look at Toyotas. Of course, buy whichever brand suits you best, but if you’re looking for the best deals possible, then there is some rhyme and reason to this data.

Toyota Sales Rise Almost 15% In January
A man inspects new Toyota cars on display | Justin Sullivan/Getty Images

Which regions were identified?

Your Auto Advocate identified the following 11 regions as part of their data:

New York

If you reside in the New York metropolitan area, then you might want to look into European SUVs, most specifically, the 2020 Mercedes-Benz GLC, the 2021 BMW X1, and the 2020 Volvo XC40.

2020 Mercedes-Benz GLC 300 | Mercedes-Benz

Los Angeles

Those that live in the LA Metropolitan area, which includes Long Beach and Anaheim, will have a much easier time negotiating the price on a 2020 Mercedes-Benz C-Class Cabriolet. But if you don’t want a German convertible, then you can always talk down the numbers on a 2020 Hyundai Veloster or 2020 BMW 7 Series. Those are the top three cars in that region, however, there are many others.


If you live in the Chicago area, then your best bet when it comes to negotiating will be the 2020 Audi A4, 2020 Toyota Yaris, and the 2020 Toyota RAV4. Surprisingly, the rest of the top 10 list for that region is filled with Audis and BMWs.


You might think that the Dallas-Fort Worth area might strike up deals on domestic brands, but in actuality, you could find a good deal on a 2020 Infiniti QX80, a 2020 Mini Hardtop four-door, or a 2020 Lexus ES. Apparently, there’s a lot of inventory left on those makes and models.

The 2019 QX80 LIMITED exterior features include specially designed dark machine-finished 22-inch forged aluminum-alloy wheels; satin chrome exterior trim, roof rails and crossbars; and unique front and rear bumper lower treatment. The QX80 is available in five exterior colors, including a new LIMITED-exclusive Anthracite Gray.
The Infiniti QX80 | Raymond Boyd/Getty Images


If you reside in the Houston area, then the cars with the most negotiability are the 2020 Lexus NX, 2020 Mercedes-Benz GLC Coupe, and the 2020 Toyota CH-R. As for the rest of the top 10 in that area, it’s a mixed bag of Cadillacs, Minis, and Toyota, so you’ll have a good selection to choose from for a great deal.

Washington D.C.

Most of the vehicles with the most negotiability in the Washington D.C. area are from luxury brands, in fact, nine out of 10 of them are. But if you want the most negotiable ones in that area, then you might want to look into a 2020 Lexus NX Hybrid, 2020 Infiniti QX50, or a 2020 Lexus RX.

A red Lexus NX on the track.
2020 Lexus NX | Lexus

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For those that reside in the Miami area, then your best bet when it comes to buying a new car will be a 2020 Mazda CX-9. But if you don’t need three rows and want a little more luxury, then you can try your negotiating skills on a 2020 Infiniti Q50, and if that doesn’t work, then the 2020 Mercedes-Benz GLB could have a lot of wiggle room.


In the Philadelphia area, your chances of being to score a great deal lie within the 2020 Mazda3, the 2020 Lexus GS, and the 2020 Honda Odyssey. Keep in mind that all of those vehicles are 2020 models, which could have limited stock.


In the Atlanta area, the vehicles with the best negotiability include the 2020 Audi A4, the 2020 Volkswagen Golf, and the 2020 Lexus NX.

A 2020 Audi A4 idles on a road.
2020 Audi A4 idles | Audi

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If you reside in the Phoenix area and are looking to score a great deal on a commuter car, then you’re in luck as the three vehicles with the best negotiability are the 2020 Mini Cooper Hardtop, 2020 Toyota Yaris, and the 2020 Toyota Corolla.


While you might expect the Detroit area to be striking deals on domestic models, the top three cars with the most negotiability are the 2020 Volkswagen GTI, 2020 Toyota Tundra, and the 2020 Toyota RAV4.

A white Volkswagen Golf GTI leaves the city.
2020 Volkswagen Golf GTI Autobahn | Volkswagen

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There are plenty of deals to take advantage of this holiday season

Take note that the aforementioned vehicles in each region are only the top three according to Your Auto Advocate. If you’re looking for more vehicles, then be sure to click on the links for each region to reveal the complete top 10 lists of new cars, as well as used cars, with the best negotiability.