Ford has had a long history in the car business, and its fans have been around almost as long, too. A lot of that has to do with loyalty to the Ford brand, but a lot of it also has to do with Ford designing cars that people want. But when Ford unveiled its Mustang Mach-E, Ford fans have made it clear what they want.
What is the Mustang Mach-E?
The Mustang Mach-E is an electric, Mustang-inspired, crossover SUV. Despite the fact that the Mustang has always been a muscle car, the Mach-E is instead a crossover SUV. According to Car and Driver, the Mach-E boasts several things that’ll help it compete against the Tesla Model X, which is Tesla’s electric SUV.
Ford offers several trims of the Mach-E, and depending on the trim, its motors can offer between 255-hp to 459-hp. The Mach-E can accelerate from 0 to 60 MPH in less than 4 seconds, and that’s comparable to what Tesla’s cars can do. Depending on the batteries used, Car and Driver also notes the Mach-E has a range of between 210 to 300 miles.
That covers the Mustang aspects of the Mach-E. In terms of the SUV aspects, the Mach-E is a crossover, so it’s not the largest SUV on the market. But it can seat five people and it does have about 29 cubic feet of cargo space. Its interior is also very futuristic and the Mach-E boasts a lot of modern technology in terms of its safety and comfort features.
Why did Ford give it the Mustang name?
The Mach-E is based off of the Mach 1 name that some Mustangs had in the past. It also highlights the performance of the new Mach-E. But it’s hard to ignore that using the Mustang name could be a simple attempt to make the Mach-E as cool as Teslas.
This wasn’t a terrible idea, as other than the Mustang, Ford doesn’t really have any model of cars that has as much name value as the Mustang. The Ford F-150 is one of the most iconic trucks in the world, but very few people will think that a car named F-150 gives out a cool vibe. But if Ford calls a car a Mustang, then there’s that sense of coolness that comes with that car, just because it’s branded as a Mustang.
That said, this practical marketing reason has left many Ford fans displeased about the branding of the Mach-E, and they won’t keep quiet about it.
What is a Mustang anyways?
As Ford’s Facebook page, or really any other Ford social media page will show, Ford fans aren’t happy about the Mach-E being a Mustang. That’s a fair take, as few people thought that the newest Mustang would be an electric SUV. But that idea, that a Mustang doesn’t have to be a muscle car, has led to Ford fans making memes about it.
Some fans are just keeping it real and have posted pictures of classic Mustangs in order to show Ford what a “real” Mustang looks like. Others have just gone for a parody, and have posted pictures of a tractor with the caption that the tractor is actually a Mustang.
The more level-headed Ford fans explain in their comments that although they like the Mach-E, they’re confused why Ford had to use the Mustang name for it. The angriest Ford fans hate the Mach-E so much that they’ve publicly stated they’re no longer a Ford fan.
It’s unknown how many of those comments are just people poking fun of the Mach-E and how many are people who genuinely hate the car. But, according to Motor1, Ford’s already sold out the first edition of the Mach-E in America. So while some Ford fans want Ford to release a “real” Mustang, other Ford fans are buying the Mustang they want to buy, and that’s a Mustang Mach-E.