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Given the immense popularity of pickup trucks and a greater demand for EVs, the competition in the electric truck segment aims to be fierce. A drawback of the segment, though, is models are expensive. They are not affordable for many automotive shoppers. However, there’s an upcoming model that’s not too harsh on one’s budget. It’s an apex predator that stalks the Ford F-150 Lightning, Ram 1500 REV, Rivian R1T, Chevy Silverado EV, and other EV trucks. It’s the 2024 Alpha Wolf, the cheapest new electric truck in America. 

2024 Alpha Wolf is the cheapest new electric pickup truck in America

Front view of blue 2024 Alpha Wolf, cheapest electric truck that competes with Ford F-150 Lightning and Ram 1500 REV
2024 Alpha Wolf | Alpha

With a starting price of $36,000 MSRP, the 2024 Alpha Wolf is the cheapest new electric pickup truck in the United States. Considering that the average cost of new cars is nearly $50,000, this level of financial accessibility is quite eye-opening. When you add in the fact that the electric truck segment leans toward the expensive side of things, the affordability is all the more impressive.

In comparison, the 2023 Ford F-150 Lightning has a starting price of $55,974 MSRP. Also, the 2025 RAM REV is estimated to start at around $58,000. Plus, the off-road-focused 2023 Rivian R1T is even more expensive ($73,000 MSRP). While the 2024 Chevy Silverado EV ($39,900 MSRP) is more affordable, it doesn’t match the low price of the Alpha Wolf. 

Cabin in 2024 Alpha Wolf, most affordable electric truck that competes with Ford F-150 Lightning and Ram 1500 REV
2024 Alpha Wolf | Alpha

Additionally, when the Tesla Cybertruck was unveiled, Elon Musk claimed it would start at $39,990 MSRP. However, that was over three years ago, and Tesla still hasn’t released the Cybertruck. Given high inflation, that price will likely be higher — if the Cybertruck ever makes it to production.

The most expensive electric trucks are the 2023 GMC HUMMER EV Pickup and the 2024 GMC Sierra EV. The HUMMER EV Pickup has a starting price of $110,295 MSRP, while the Sierra EV starts at $108,695 MSRP for the Denali Edition 1 model. The cost of the Sierra EV will undoubtedly come down for the 2025 model year, though, as other trim levels will be available.

However, for the foreseeable future, the 2024 Alpha Wolf will be the cheapest new electric truck. It’s a much more budget-friendly vehicle than the F-150 Lightning, Ram 1500 REV, Rivian R1T, and other models. 

Retro-styled Alpha Wolf is smaller than other EV trucks, including the F-150 Lightning, Ram 1500 REV, and Rivian R1T

Side view of blue 2024 Alpha Wolf EV pickup truck
2024 Alpha Wolf | Alpha

While the 2024 Alpha Wolf is an all-new model, its design is inspired by pickup trucks of yesteryear. The retro look of the affordable electric truck hearkens back to models from the 1980s, such as the 1985 Toyota Xtra Cab SR5 that Marty McFly drove in Back to the Future.

Also, the Alpha Wolf is a first-of-its-kind in America: a small electric truck. Its 190-inch length makes it smaller than other new electric trucks, including the Ford F-150 Lightning and Ram 1500 REV. The Ford Maverick and the Hyundai Santa Cruz showed that compact trucks could be successful in the U.S., which bodes well for the Alpha Wolf.

Wolf specs: Electric motor output, 0-60 mph acceleration, towing, and driving range

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The 2024 Alpha Wolf offers either a single electric motor rear-wheel drive or a dual motor all-wheel drive system. With the dual motor version, the electric truck can accelerate from 0-60 mph in 6.2 seconds. Also, it has a maximum towing capacity of 3,000 pounds. 

Additionally, for the driving range, the Wolf can travel up to an estimated 275 miles on a full charge. Plus, with the rapid charger feature, it has fast charging capabilities. 

Furthermore, the Wolf is geared for off-road use with its beefy all-terrain tires, underbody skid plates, and oversized fenders. There’s also a bull bar with fog lights. 

For automotive shoppers looking for an EV pickup truck that won’t wreak havoc on their bank account, the 2024 Alpha Wolf is an appealing choice. As the cheapest new electric truck in America, the Wolf is more financially accessible than the Ford F-150 Lightning, Ram 1500 REV, Rivian R1T, Chevy Silverado EV, and all other new models in the segment.

While the specs of the Wolf don’t top these models, its low price makes it a great value pick. Plus, the off-road capabilities make it a much more affordable alternative to the Rivian R1T for outdoor adventure enthusiasts.

A key thing to note about Alpha, though, is like other automotive start-up companies, there’s no guarantee that the Wolf will be a mass-produced model. However, the affordably-priced EV truck has much potential.