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The 2023 Nissan Ariya is a small electric SUV that competes with some of the most exciting models in its segment. Nissan is going all-in on EVs. The Ariya is the first of many new electric vehicle nameplates that Nissan is introducing. How does it compare to Ford’s first fully-electric SUV, the Ford Mustang Mach-E?

The 2023 Nissan Ariya is here to shake up its segment

A copper 2023 Nissan Ariya small electric SUV is driving off-road in the snow.
The 2023 Nissan Ariya | Nissan

The 2023 Nissan Ariya starts at $43,190. The single-motor base model makes 215 horsepower and 221 lb-ft of torque. It has 216 miles of driving range. Larger battery pack models have 304 miles of driving range.

The Nissan Ariya comes in five trim levels: the Engage, Venture+, Evolve+, Empower+, and the Premiere trim. It ranges from $43,190-$54,690.

The Ariya comes standard with leather-appointed seats, a heated leather-wrapped steering wheel, and heated front seats. It also includes a 12-volt power outlet, a tire pressure monitoring system, and a Nissan intelligent key with push-button start.

Nissan’s small electric SUV comes standard with generous creature comforts. Car and Driver recommends the Venture+ because of its standard 304-mile battery pack.

The Ford Mustang Mach-E has great potential

A white 2023 Ford Mustang Mach-E small electric SUV is parked.
The 2023 Ford Mustang Mach-E | Ford

The Ford Mustang Mach-E was met with plenty of skepticism when it first hit the scene. Now, the Mach-E has amassed thousands of fans worldwide.

The Blue Oval’s first fully-electric SUV shocked the world when it debuted. It combines the performance of a muscle car with the practicality of an SUV.

The 2023 Ford Mustang Mach-E starts at $45,995. It makes 266 horsepower and 317 lb-ft of torque. The Mach-E can travel for 224 miles on a fully charged battery. Ford’s electric SUV comes in four different trim levels. The California Route 1 trim has the most impressive driving range (312 miles). The Mach-E GT has the most impressive performance specs (480 horsepower and 600 lb-ft of torque).

Kelley Blue Book praises the Mach-E’s standard features and max driving range. It comes standard with a wireless charging pad, a universal garage door opener, and a soft vinyl-wrapped steering wheel. The EV also features a rotary gear shift dial, evasive steering assist, and Ford’s ActiveX seating material. Edmunds compliments its cargo space and touchscreen infotainment system.

2023 Nissan Ariya vs. 2023 Ford Mustang Mach-E

A copper 2023 Nissan Ariya small electric SUV is parked.
The 2023 Nissan Ariya | Nissan

Where Does the Word Ariya Come From in the Nissan Ariya?

The 2023 Nissan Ariya is slightly more affordable than the Mustang Mach-E. The Mach-E electric SUV is more powerful than the Ariya. Both models have suitable driving ranges, but the Mach-E has more standard driving range.

When it comes down to features, both small electric SUVs offer a lot of standard features for the money. The Nissan Ariya offers more standard creature comforts for a lower price. Both models have attractive exterior designs and well-equipped cabins.

The Mach-E is the better small electric SUV from a performance standpoint. The Ariya is the better small electric SUV for drivers that desire luxurious standard features for an affordable price. Both nameplates are still relatively new, and their reliability will be tested in the years to come. Will the Nissan Ariya be able to take market share from older small electric SUV nameplates that have already made an impression on consumers?