Subaru Finds its Inner Bumblebee With the BRZ Series.Yellow

2017 Subaru BRZ Series.Yellow
2017 Subaru BRZ Series.Yellow | Source: Subaru

Perhaps one of the most difficult car-buying decisions today is deciding on whether you should go with the Subaru BRZ, or Toyota’s new 86 (née Scion FR-S). For dedicated enthusiasts the choice might be simple, but for the casual car-buying midlife-crisis-having individual, there’s a lot to consider. But if you like to make loud statements with your vehicle, Subaru just made your decision considerably easier.

If you are one of the approximately 3.5 people who saw the Subaru BRZ Series.Blue and thought “that’s really nice, but it needs more banana,” then you’re in luck. Subaru has heard your pleas for a more lemon-like color palate for your sports coupé and, for a limited time (or 500 units, whichever happens first), is offering its BRZ in a coat of eye-searing yellow paint.

2017 Subaru BRZ Series.Yellow
2017 Subaru BRZ Series.Yellow | Source: Subaru

Dubbed — appropriately — the Series.Yellow, the car is in fact very yellow as confirmed by these press images. But there’s more included than the new look: The company starts with a 2017 BRZ Limited and adds the new-for-2017 Performance Package, which includes Brembo brakes, SACHS dampers, and black 17-inch alloy wheels.

Subaru’s mild refresh of the BRZ for 2017 also means that you’ll get five more horsepower than the 2016 (now up to 205). Buyers can have their choice of transmission as long as it’s a manual (the automatic is not compatible with the Performance Package), but you do get bigger, better brakes.

2017 Subaru BRZ Series.Yellow alloy rim
2017 Subaru BRZ Series.Yellow alloy rim | Source: Subaru

What has not been yellowed has been blacked out. Subaru gave the noir treatment to the badging, spoiler, and rims; strangely, however, the brake calipers — often one of the easiest components to show some color flexibility — are still red even though Brembo offers yellow ones. Overall, though, the black and yellow exterior shows some nice contrast, and it’s assured that your BRZ won’t be confused for anyone else’s.

Inside, the stitching on the seats, door panel inserts, dash, steering wheel, floor mats, door grab-handles, and shifter and e-brake boots all get the yellow treatment, with a few more yellow touches scattered around for good measure.

2017 Subaru BRZ Series.Yellow
2017 Subaru BRZ Series.Yellow | Source: Subaru

Subaru hasn’t discussed pricing for Series.Yellow yet, but it’s likely to fall around $30,000. For a near-fully loaded rear-wheel drive sports coupé, that’s not to bad; the well-heeled among us could even get one to put next to their Series.Blue. And Series.Hyperblue. The three, in a line, waiting patiently for Series.Insertyourfavoritecolorhere.

Sadly, this does not get us closer to a BRZ STI, but take solace in the fact that you can now get your Subaru BRZ in a near-identical color to a Porsche Cayman GT4.

Chances are Subaru won’t have any problem moving all 500 units of the Series.Yellow, but you’re really, really going to have to love yellow to commit to having one in your garage for a long period of time. Although it carries a Japanese passport, we’re wondering if Guy Fieri will be able to resist putting a deposit down for one.

Like classics? It’s always Throwback Thursday somewhere.